Mid-Level Conceptual Creative Copywriter
Found in: Talent ZA C2 - 2 weeks ago
A Mid- Level Concept Creative is a Copywriter/Art Director hybrid you can lean towards Copy but should be able to straddle the basics of both Copy and Art Director capabilities and should be willing to learn & upskill where needed.
Mid- level Concept Creatives are client facing, conceptual thinkers who are able to work alone and in collaboration with other conceptual creatives & creative specialists. They have sufficient communication skills to visualize and sell their creative ideas. When it comes to their thinking, they are channel and brand agnostic. We consider Concept Creatives to be able to think through the funnel, from big attention-grabbing platform ideas to functional bottom of the funnel conversion ideas.
We sell or else should be the guide through everything we do.
This role needs someone who can work efficiently under pressure, in collaboration with media and strategy from the get-go. We thrive in a fast pace environment in an ever-changing landscape, having a solution orientated mindset is key to succeed in this role.
RESPONSIBILITIES
Under the supervision of an ACD or Creative Director, you will be responsible for the concept and ideation of campaign ideas. Leading ideas through the funnel from big idea through to purchase.
Key requirements include:
Requirements
Internal Mandatories
Administration
PROFILE
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