Public Relations Manager
5 days ago
Energy Capital & Power (ECP) is a leading global investment platform focused on the energy sector. We provide industry insights, strategic networking opportunities, and high-impact events that drive investment and development across Africa and beyond. Through our conferences, media, and advisory services, we connect stakeholders, promote key projects, and shape the future of energy.
Job DescriptionPosition Overview
We are seeking a strategic and proactive Public Relations (PR) Manager to join our growing team.
This newly created role is integral to enhancing ECP's brand reputation and visibility across our
portfolio of events, publications and services. The PR Manager will be responsible for developing and
executing public relations strategies that align with ECP's goals, build strong media relationships
across the energy, mining and mainstream sectors, and deliver measurable results in terms of
coverage and engagement.
Key Responsibilities
Strategic PR Planning
- Collaborate with the Marketing Director, Project Directors, Commercial Director and Managing Editor to design and implement PR strategies tailored to events, publications and services objectives, target audience, and messaging.
- Develop messaging frameworks and timelines aligned with key campaign milestones.
Media Relations
- Build, maintain, and nurture relationships with global energy and mining industry media, international press, and local outlets in key markets.
- Proactively pitch stories, announcements, and interviews to relevant journalists and media outlets.
- Ensure ECP receives consistent, high-quality coverage in targeted media platforms before, during, and after each event.
Content Development and Distribution
- Draft and distribute press releases, media advisories, and executive quotes for announcements, partnerships, and speaker confirmations.
- Tailor communications to fit different platforms and target audiences (trade, business, mainstream).
- Work with Managing Editor to align content and messaging
Media Engagement and Management
- Maintain and regularly update the ECP media contact database.
- Handle media invitations and accreditation processes for each event.
- Coordinate media interviews with clients, speakers and senior leadership onsite.
- Coordinate press briefing sessions pre-event and onsite.
- Manage the media center and press operations at events, ensuring smooth operations and journalist satisfaction.
Local PR & Agency Management
- Engage with appointed local PR and communications agencies in local markets.
- Brief and manage local PR agencies to ensure alignment with global messaging and objectives.
- Oversee the delivery of services by partner agencies and ensure accountability on agreed KPIs and timelines.
Media Partnerships
- Support the negotiation and execution of media partnership agreements with key outlets.
- Coordinate deliverables with partners and ensure visibility of media partners before and during events.
Crisis Communication
- Develop and maintain crisis communication plans, in coordination with senior leadership.
Reporting and Analysis
- Track media coverage and compile post-event PR reports detailing reach, sentiment, placements, and ROI.
- Provide strategic recommendations for improvement based on performance analysis.
Qualifications and Requirements
- Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- 5+ years of proven PR experience, ideally within the energy sector.
- Ability to travel internationally on a regular basis.
- Strong network of media contacts, particularly in energy, mining, business, and international media.
- Exceptional writing, editing, and verbal communication skills.
- Ability to manage multiple projects, stakeholders, and tight deadlines.
- Experience working onsite at events and coordinating media activities.
- Proficiency in media monitoring and PR software.
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