Communications Analyst

5 days ago

Cape Town Western Cape, South Africa 1ea3a31f-69e9-417d-ad03-b34131d36aa3 Full time R410 000 - R620 000 per year

As a Communications Analyst, you will play a critical role in analysing and enhancing our communication strategies. You will be responsible for evaluating the effectiveness of our internal and external communication initiatives, providing insights that drive decision-making and improve engagement. Your analytical skills and knowledge of communication principles will support our mission to effectively convey our brand message and foster positive relationships with stakeholders.

Responsibilities:

  • Gather, analyze, and interpret data related to communication strategies, including social media performance, audience engagement metrics, and feedback surveys
  • Develop comprehensive reports and dashboards that highlight key performance indicators (KPIs) and trends, presenting findings to senior management
  • Collaborate with the communications team to create and refine communication strategies based on data insights, audience needs, and organizational goals
  • Content Evaluation: Assess the effectiveness of existing content and messaging across various channels, providing recommendations for improvements
  • Stakeholder Engagement: Engage with internal teams, clients, and other stakeholders to understand communication needs and gather feedback
  • Conduct market research to identify industry trends, competitor analysis, and audience preferences to inform communication strategies
  • Assist in developing training materials and workshops for staff on effective communication practices and tools
  • Support the execution of communication projects, ensuring they align with overall strategy and objectives
Requirements

Requirements

Qualification & Skills:

  • Diploma in Communications, Public Relations, Marketing or a related field
  • Strong communication skills (both verbal and written)
  • Strong organizational and administrative skills

Experience:

  • Minimum 3 years' experience as a Communications Analyst
  • Proficient in MS Office 365 (i.e. Word, Excel, Teams etc.)

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