Digital Content Coordinator M/F

3 days ago

Africa South Africa AGL Groupe Full time R40 000 - R80 000 per year


General information

Entity

"With the group's expertise of more than 50 years of experience and a continuous presence on the African continent, Africa Global Logistics South Africa provides end-to-end solutions with in-depth knowledge of the legal and cultural diversities specific to each country. Our powerful integrated global network and sustainable solutions enable innovative and flexible designs in their execution.

AGL South Africa is your gateway throughout Africa, facilitating freight forwarding, customs clearance, warehousing and distribution activities for many multinational companies."

Reference number

Digital Content Coordinator

Division

Transport & Logistics


Function

SALES & MARKETING - MARKETING


Position title

Digital Content Coordinator M/F


Type of contract

PERMANENT


Contractual hours

Full time


Mission description

The Digital Content Coordinator will be responsible for managing all aspects of online marketing for our logistics organisation, ensuring a cohesive and effective digital presence across all platforms. This role involves overseeing the company's websites, social media channels, and digital marketing campaigns, ensuring they align with our brand and business objectives. The ideal candidate will have a strong understanding of current online content trends, robust skills in CMS management, and expertise in social media and digital marketing reporting. While content creation may be required, it is not essential to day-to-day tasks.


Profile


• Oversee and execute digital marketing strategies across all platforms, including social media, website, email campaigns, and paid advertising.

• Develop and implement content calendars for social media and other digital channels.

• Manage and optimise online advertising campaigns, including PPC, display ads, and social media ads.
Maintain and update the company website using the Content Management System (CMS).
Ensure website content is accurate, up-to-date, and SEO-optimised.
Coordinate with internal teams or external agencies for website improvements and updates.

• Assist with the management and monitoring of the company's social media presence on platforms like LinkedIn, Facebook, Twitter, and Instagram, along with the marketing team

• Engage with online communities, respond to customer inquiries, and manage social media campaigns.

• Track and analyse social media performance metrics and report on results.

• Generate and present regular reports on website traffic, digital marketing campaigns, and social media performance.

• Use data-driven insights to suggest and implement improvements to digital marketing efforts.

• Monitor industry trends and competitor activities to keep our digital strategy current and competitive.
 Assist with the creation of digital content, including graphics, videos, blog posts, and other multimedia materials.
 Collaborate with the marketing team and ensure content aligns with brand guidelines.

Minimum Education and Experience Requirements

• Relevant qualification and certifications and / or degree in Marketing, Communications, Digital Media, or a related field.

• 3+ years of experience in digital marketing or content coordination, preferably in a B2B environment.

• Experience in the logistics industry is a plus.

• Proven experience in digital content coordination, digital marketing, or a similar role.

• Proficiency in CMS management (e.g., WordPress, Drupal), social media platforms, and digital marketing tools (e.g., Google Analytics, AdWords, Hootsuite).

• Strong understanding of SEO principles, PPC campaigns, and online advertising best practices.

• Excellent communication and organisational skills with the ability to manage multiple projects simultaneously.

• Analytical mindset with the ability to interpret data and provide actionable insights.

• Familiarity with content creation tools (e.g., Adobe Creative Suite, Canva) is a plus.


Job location

Africa, South Africa


City

JOHANNESBURG

Applicant criteria
Education level

Bachelor or equivalent

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