E-commerce Performance Marketer

2 weeks ago


Cape Town, Western Cape, South Africa Advertify Full time R250 000 - R450 000 per year

helps e-commerce brands grow
smarter, faster, and more profitably
.

We're a, e-commerce focused agency f
ounded in 2019. We've been behind the success of brands like
Old School
,
DermalHealth
,
GuanoBoost
, and
Granadilla
, helping them scale sustainably through:

  • Creative content & ad production
  • Paid media management (Google & Meta)
  • Email & WhatsApp marketing
  • Shopify Website Conversion Optimisation
  • Branding & design

The Role: Paid Media Buyer

This is a
full-time, on-site role
based at our new office in Sea Point,
Cape Town
.

As a
Junior Paid Media Buyer
, you'll support the planning, setup, and optimisation of paid media campaigns across
Meta Ads (Facebook & Instagram)
and
Google Ads
, specifically for
e-commerce brands
.

You'll work closely with our head of performance marketing, and creative team to learn the Advertify way of running performance-driven campaigns and growing online stores.

What You'll Be Doing

Media Planning & Buying (with guidance)

  • Assist in planning and setting up campaigns on
    Meta Ads
    and
    Google Ads
    .
  • Help structure campaigns, ad sets, and ad groups for testing and performance.
  • Support in managing and pacing advertising budgets across multiple client accounts.

Performance & Analytics

  • Monitor daily/weekly performance and flag trends, issues, or opportunities.
  • Pull and organise data from Ads Manager, Google Ads and Google Analytics (GA4).
  • Assist in preparing simple performance reports for internal use and clients meetings.

Creative & Strategy Collaboration

  • Work with the creative team to match the right creatives with the right audiences.
  • Participate in
    media strategy meetings
    and internal performance reviews.
  • Share learnings from ads, audiences and platforms with the broader team.

Learning & Development

  • Stay up to date with
    platform changes
    , best practices, and e-commerce trends.
  • Learn how to think beyond "clicks" and "likes" and focus on
    sales, ROAS and profit
    .

What We're Looking For

Core Skills & Mindset

  • Media planning and media buying
    understanding or experience (agency or in-house).
  • Strong
    analytical skills
  • comfortable working with numbers and basic spreadsheets.
  • Curious and eager to learn the details of performance marketing and e-commerce.
  • Detail-oriented
    , highly organised, and able to follow processes.
  • Strong
    written and verbal communication
    skills.
  • Enjoys working as part of a
    team
    and taking feedback onboard.

Tools & Experience

  • Some experience (even internship/freelance) with
    Meta Ads
    and/or
    Google Ads
    .
  • Familiarity with
    TikTok Ads
    is a bonus, not a requirement.
  • Any exposure to
    Shopify, WooCommerce or other online store platforms
    will count in your favour.

Nice-to-have (not required, but great if you have them):

  • Google Ads or Meta certifications.
  • Examples of campaigns you've managed or helped manage (even small budgets).

What We Offer

  • On-site role
    in a
    modern Cape Town office
    with a collaborative, founder-led team.
  • The chance to work with
    leading e-commerce brands
    in South Africa and beyond.
  • Structured
    learning and professional development
    : exposure, coaching, and access to courses/certifications.
  • Clear growth path from
    Junior Paid Media Buyer
    into
    Mid-Level / Senior Paid Media Specialist
    as you develop.
  • A culture that values
    ownership, learning, and real performance
    – not vanity metrics.

How to Apply

Send us your
CV and a brief cover letter or email
that includes:

  • Your experience (if any) with
    Meta Ads
    and/or
    Google Ads
  • Why you're interested in
    e-commerce
    and performance marketing
  • If you are accepted into the next round of interviews, you will be required to develop and present a paid advertising strategy for an e-commerce brand.

Email your application to

with the subject line:

  • "E-commerce Performance Marketer (Junior) – [Your Name]"


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