Director of Product Marketing

As Director of Product Marketing, you will establish the Product Marketing function at MCO, and be a leader in bringing MCO's compliance platform offerings to market. You'll build the positioning, messaging, go-to-market strategy, and sales enablement that drives demand, conversion, pipeline, and revenue growth. You'll partner across product management, marketing operations, demand generation, sales, and customer success to align product marketing with business goals.

• Develop and own the product marketing strategy for one or more product pillars (e.g., Employee Compliance, Trade & Surveillance, Third-Party/KYC) within the MCO platform.
• Craft clear, differentiated positioning and messaging that articulates MCO's value proposition in the regulatory-technology (RegTech) / compliance-tech market.
• Lead the go-to-market planning for new product launches, feature updates, and ecosystem expansions—working cross-functionally with product management, demand gen, content, sales, and enablement.
• Enable the commercial teams: create sales tools, competitive battlecards, and buyer personas (for CCOs, Compliance OFC, Heads of Risk/Conduct, CIOs.
• Support demand-generation and ABM efforts: align product-marketing with field and demand teams to drive conversion.
• Define, monitor and optimize product-marketing KPIs.
• Market & competitive intelligence: track market map competitive landscape, surface insights to product and strategy leadership.
• Collaborate with content, digital, and global field teams to develop customer-centric assets that support pipeline growth and the buyer journey.
• Influence pricing and packaging discussions working with product management, revenue ops and executives.

• 10+ years of product marketing experience in SaaS, preferably serving financial-services, compliance, risk or RegTech markets.
• Proven track record of driving pipeline and revenue growth via product-marketing efforts, with strong metrics orientation (e.g., MQL-SQL conversion, ROMI, attach rates).
• Experience working with large enterprise sales cycles, global/regional teams, and complex buyer personas (C-suite, heads of function).
• Strong go-to-market launch experience—launching products/features with cross-functional alignment and measurable business outcomes.
• Excellent communication skills, comfortable delivering in executive forums, and able to tell powerful customer stories.
• Analytical mindset—able to use data and insights to refine product-marketing strategies, measure success, adjust tactics.
• Experience in global / multi-region environments is a plus.
• Bachelor's degree required; MBA or equivalent is a plus.

MCO is a global leader dedicated to empowering Financial Services firms to manage compliance programs with ease and efficiency. Our mission is to foster a fair, transparent, and trusted financial environment worldwide by helping organizations meet their regulatory obligations to society.

At the heart of MCO's offering is our unique, unified platform, which seamlessly integrates compliance monitoring and data into a single, comprehensive view. This holistic approach enables firms to maintain compliance across all internal systems, structures, and processes—ensuring peace of mind in an ever-evolving regulatory landscape.

Headquartered in Dublin, MCO has an international footprint, with offices in London, Singapore, Hyderabad, New York, Chicago, Fort Worth, Switzerland, South Africa, Slovenia, and the UAE. Since our founding in 2008, we have evolved from a specialist provider of "best of breed" employee compliance solutions to a pioneer in integrated compliance technology.

In recent years, MCO has rapidly expanded its product suite by tripling investment in internal development and acquiring four innovative companies: Pythagoras, Fairwords, Schwab Compliance Technologies and Governor Software. These strategic moves have strengthened our capabilities in regulatory governance, third-party management, and communications compliance.

Today, our team of over 400 professionals supports more than 1.5 million users in 128 countries. Our diverse customer base includes small businesses, large enterprises, four of the world's top ten asset managers, twenty of the top seventy-five global banks, and three of the top five investment banks for global M&A transactions.

Driven by ambition and innovation, MCO is excited to lead the industry forward with our comprehensive suite of integrated compliance solutions—helping clients scale new heights with confidence.

Location

South Africa

Department

GoToMarket - Marketing

Job Title

Director of Product Marketing

Country

South Africa