Chief Marketing Officer

About Us:

We are a fast-growing travel tech company redefining connectivity for global travelers through innovative SIM and eSIM solutions. Our mission is to empower travelers with seamless communication, anytime, anywhere. We are seeking a visionary marketing leader to scale our brand, drive growth, and create an industry-leading digital presence.

The Role

As our
CMO
, you will lead the strategy and execution of our multi-channel marketing programs, spanning paid, organic, content, social media, influencer, affiliate, and app growth initiatives. You will be responsible for building and scaling a high-performing marketing team, optimizing campaigns for acquisition and retention, and positioning our brand as a global leader in travel connectivity.

This is a hands-on, strategic role requiring both
big-picture vision
and
data-driven execution
, with the autonomy to make decisions that directly impact company growth.

Key Responsibilities
Strategic Leadership & Team Management

• Lead and scale a multi-channel marketing strategy that drives awareness, engagement, and revenue.
• Oversee and coordinate marketing team members across paid ads, influencer outreach, content, SEO, and social media.
• Provide mentorship, guidance, and expertise across all marketing functions while empowering your team to execute.
• Advise on team expansion, hiring, and resource allocation to ensure scalable growth.
• Set marketing KPIs, track performance, and make strategic decisions to maximize ROI.

Digital Advertising & Performance Optimization

• Own Google Ads campaigns (Search, Display, Shopping, YouTube, App) and optimize performance through testing, creative copy, and targeting.
• Lead Meta, TikTok, and social media advertising strategies for awareness and conversion.
• Analyze data and reporting to refine campaigns, improve ROI, and drive measurable growth.

Content, SEO & Brand Storytelling

• Develop and execute content strategies to build brand awareness and drive conversions.
• Oversee SEO initiatives, on-page optimization, backlink acquisition, guest posting, and PR outreach.
• Repurpose user-generated content (UGC) for product pages, social media, and ad campaigns.
• Manage content calendar and collaborate with designers, copywriters, and freelancers.

Influencer, Affiliate & Community Programs

• Launch and scale influencer and affiliate marketing programs.
• Build partnerships with bloggers, YouTubers, travel content creators, and media publishers.
• Incentivize and manage UGC campaigns to increase engagement and brand loyalty.

App & Multi-Brand Growth

• Lead marketing strategies for app launches and digital products.
• Manage marketing efforts across multiple brands, ensuring consistent messaging and positioning.
• Leverage AI and other digital tools to drive insights, automation, and performance improvements.

Analysis & Continuous Improvement

• Monitor travel, tech, and marketing trends to inform strategy.
• Conduct competitor analysis and evaluate campaign effectiveness.
• Adjust marketing programs based on data, ROI, and business goals.

What We're Looking For

• Proven leadership experience in digital marketing, growth, and brand scaling.
• Expertise in Google Ads, Meta Ads Manager, TikTok Ads, SEO, influencer, affiliate, and content marketing.
• Hands-on experience with app launches and multi-brand campaigns.
• Strong analytical skills with a data-driven approach to decision-making.
• Ability to lead a team, make independent strategic decisions, and provide executive-level guidance.
• Passion for travel, tech, and building innovative marketing programs.

Why Join Us

• Lead a global marketing strategy in a fast-growing travel tech company.
• Work on innovative products that redefine connectivity for travelers.
• Build and mentor a talented marketing team with autonomy and impact.
• Influence the company's growth trajectory and make measurable, high-impact decisions.