On Premise Graduate Trainee

3 days ago

Cape Town, Western Cape, South Africa Red Bull Full time R250 000 - R500 000 per year

The 2026 Graduate Sales Program is designed to accelerate learning through two complementary focus areas - Digital & Physical POS.

The Graduate will gain hands-on experience supporting Red Bull's On Premise Trade Marketing and Insights teams, developing POS tools and reporting systems that enhance visibility, drive execution quality, and strengthen customer partnerships across channels.

By the end of the 18-month program, the Graduate will have developed a strong understanding of the intersection between creativity, commercial insight, and execution excellence.

All the responsibilities we'll trust you with:
POS Tool Management
Support the development of activation plans and toolkits that drive Red Bull's visibility and volume in trade, ensuring the brand "Looks Like #1" across all On Premise segments (Bars, Clubs, HORECA, QSR, Catering etc.). Develop and optimize Red Bull's digital and physical POS suite to elevate visibility and brand consistency. Manage local POS requests and monitor stock, placement, and compliance across key accounts. Collaborate with agencies and suppliers to deliver premium, brand-aligned POS materials and monitor in-trade execution quality in partnership with regional field teams.

Trade Marketing Support
Assist in rolling out trade marketing initiatives and POS campaigns, adapting HQ toolkits for local markets and ensuring execution consistency. Collaborate with regional teams to ensure effective use of POS at events, outlets, and customer promotions. Help communicate trade marketing strategies and tools to field and sales teams, supporting alignment between marketing, sales, and operations. Support the planning and execution of On Premise activations and trade programs to secure new business and drive demand within existing accounts.

Innovation & Continuous Improvement
Identify opportunities to integrate digital touchpoints into Red Bull's POS ecosystem. Gather feedback from outlets and regional teams on POS effectiveness, stock usage, and visual impact. Contribute to ongoing improvements through reporting, insights, and trend tracking to strengthen execution standards. Collaborate with HQ and local teams to develop creative, insight-driven POS concepts that respond to On Premise trends.

Your areas of knowledge and expertise that matter most for this role:

  • Tertiary Qualification - Commercial, marketing, or similar degree
  • Working on own initiative; "hands-on" mentality.
  • Entrepreneurial and solution-oriented mindset.
  • Knowledge or experience in On Premise marketing and trade environments.
  • Ability to connect creative POS ideas with commercial impact.
  • Strong analytical, coordination, and presentation skills.
  • Computer Skills: Excel & PowerPoint literate.
  • Excellent communication and interpersonal skills for agency and customer interaction.
  • Commercial awareness desirable.
  • Passion for Red Bull's brand, values, and culture.
  • Personal Traits: Will-to-Win, Credible, Analytical, Resilient, Enthusiastic, Respectful, Energetic, Resourceful, Confident, Team Player, Innovative, Self-motivated.

This job description is not exhaustive of the potential duties that the successful applicant will be required to perform, and is provided solely to assist potential job applicants in determining their suitability for the role and to apply for the job. It is not an offer of employment and Red Bull is under no obligation to hire an applicant who submits an application.

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