Strategic Account Manager

6 days ago

Umhlanga, South Africa GBS Full time

**Purpose of the Role**:
The Strategic Account Manager will manage and grow key strategic accounts for our app, driving user acquisition, revenue growth, and client satisfaction. This role involves strategic planning, cross-functional collaboration, executive-level communication, and coordinating multiple departments to enhance account performance and operational efficiency.

**Key Responsibilities**:

- Develop and execute strategic account plans to drive app adoption, engagement, and revenue growth.
- Manage relationships with key clients and stakeholders; conduct regular business reviews and identify expansion opportunities.
- Implement data-driven strategies to optimize account performance and exceed targets.
- Conduct strategic client meetings and deliver tailored app solutions.
- Identify partnership, collaboration, and promotional opportunities to increase app visibility and downloads.
- Collaborate with Marketing, Product, and Customer Success teams to integrate client feedback into app features and services.
- Report to Executive Committee (Exco) on account performance, strategic initiatives, and key development areas.
- Coordinate relevant departments to ensure seamless execution of client initiatives and app projects.
- Analyze client accounts to identify development areas and propose actionable growth strategies.
- Monitor market trends, competitor apps, and industry developments to inform account strategies.

**Qualifications and Experience**:

- Bachelor’s degree in Business, Marketing, Sales, or related field.
- 3-7 years’ experience in strategic account management, digital account management, or key client management.
- Proven track record in driving growth in digital products or apps.
- Experience communicating and reporting at executive level (Exco).
- Strong analytical, communication, negotiation, and interpersonal skills.
- Experience collaborating with product, marketing, and operational teams in a tech or app environment.

**Skills and Competencies**:

- Strategic planning and execution
- Client relationship management
- Executive-level communication and reporting
- Cross-functional collaboration and departmental coordination
- Data-driven decision-making
- Problem-solving and conflict resolution
- Project and time management
- Proficiency with CRM systems, analytics platforms, and reporting tools

**Key Performance Indicators (KPIs)**:

- Revenue growth and achievement of app-related sales targets
- Account retention and client satisfaction rates
- Increased app adoption and user engagement from key accounts
- Successful implementation of strategic account plans
- Effective collaboration with internal teams and partners
- Identification and development of key areas for account and operational improvement
- Clear and actionable reporting to Exco on account performance and strategic initiatives

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