Senior Copy Writer
1 week ago
We are seeking a conceptual senior copywriter who will be responsible for creating consumer-targeted copy for a diverse range of portfolios. He/she must be experienced in both long-form and short-form writing. The incumbent MUST be deadline driven, creative, strategic, agile and multi-talented, preferably with some award winning work to produce.
**Job Purpose**
**Responsibilities**:
- Copy creation across the Bank platforms including web, social and app to engage with consumers in a meaningful way that allows business objectives to be executed
- Editing (Excellent grammar skills imperative)
- Ensuring all copy produced adheres to the Bank CI, mission, vision and brand values
- Ensure all copy adheres to platform best-practice, driving this with agency partners
- Ensuring adherence to production schedule
- Liaison with various businesses across the organisation regarding content production requirements
- Proofing and quality checks of copy produced by agency partners
- Constant improvement and optimisation of content-creation processes and workflows for the organisation
- Being proactive: constantly recommending ways to improve digital channel performance through innovation
- Stay abreast of latest content-production trends
- Provide input into the CX of various portfolios within the organisation
- Managing and mentoring intermediate and junior copywriters, ensuring quality output that is on-brief and on-brand
- Supporting clusters enterprise-wide with pro-active campaign work as and when opportunities arise
- Supporting the organisation’s consumer online financial education drive
- Displaying sound time-management skills through proper use of the organisation’s time-tracking software
**Essential Qualifications - NQF Level**
- Matric/Grade 12/National Senior Certificate
- Diploma or degree in Creative Writing/Communication
**Preferred Certifications**
- Certification in UX Writing, Content Strategy, UX or Design
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