Market Research Specialist

3 days ago

Cape Town, South Africa Pepkor Full time

**PURPOSE OF THE JOB**

The Market Research Specialist supports the delivery of the +more and Pepkor Group Customer Insights Strategy through the Customer Insights Community. This role is responsible for designing and executing research studies, managing research partnerships, and collecting both quantitative and qualitative data to deliver actionable insights. A key focus will be ensuring strong community engagement, panel management, and stakeholder collaboration to drive meaningful business outcomes across the Pepkor Group.

**KEY RESPONSIBILITIES**
- **Research Design & Execution**:

- Develop and deliver quarterly research plans aligned to business priorities.
- Manage end-to-end research projects, from scoping to final insights presentation.
- Leverage research tools (e.g. Alida) to design effective studies.
- **Customer Community & Panel Management**:

- Partner with data and campaign teams to ensure effective customer recruitment and retention.
- Monitor and report on panel health, growth, and niche data collection.
- Manage member queries with professionalism and empathy.
- **Content Creation & Engagement**:

- Collaborate with stakeholders to plan and deliver engaging, community-first content.
- Foster participation and maintain a safe, positive community environment.
- **Stakeholder Collaboration & Team Contribution**:

- Build strong relationships across all Pepkor Group brands.
- Partner with operational and digital engagement teams to ensure well-managed delivery of insights.
- Support the success of Group Customer and +more initiatives.
- Actively contribute to team morale, collaboration and strategy execution.

**JOB INCUMBENT REQUIREMENTS**
- 3-5 years experience in market research projects or fieldwork management.
- Previous experience in online participant panel management.
- Project Management or similar qualification.
- Strong knowledge of research tools, project management systems and digital platforms.
- Proficiency in Google Workspace.
- **Behavioural Competencies**:Planning & organising, analytical thinking, delivering results, presenting & communicating information, stakeholder engagement, adaptability, and innovation.

**CLOSING DATE: 10 October 2025**

**Pepkor strives for equal opportunity in terms of its employment equity guidelines.**

**Job Type**: Permanent

**Education**:

- Bachelors (required)

**Experience**:

- Market Research : 3 years (preferred)

Work Location: In person

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