Head of Digital
6 days ago
**Requirements**:
- Any Degree in ,BCom, Marketing or Informatics ( beneficial )
- 5 years of experience as a Head of Digital Marketing
- 10 years of experience in developing and implementing digital marketing strategies
- 5-10 years of hands-on experience with SEO, Google Analytics and social media analytics tools and resources
- In depth knowledge of SEM and social media digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- Basic knowledge of web design procedures
- Good time-management skills
- Ability to analyse data and identify trends
KPAs:
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and oversee different digital marketing channels
- Measure ROI and KPIs
- Oversee all the company's social media accounts
- Measure and manage online content
- Research competition, investigate benchmarks and provide suggestions for improvement
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