E-commerce Controller
2 weeks ago
Online retail A.E. required to join the online marketing division of a Durban think-tank. Our ideal applicant is organised enough to manage the online inventory and creative enough to help design social media campaigns to increase digital sales. To optimise campaigns using marketing and SEO strategies and measure how much they increase web traffic by using analytics tools. A marketing/graphics/e-commerce qualification, is ideal, however it is more important that you have some experience managing a digital store.
**Responsibilities**:
- Manage online inventory - loading and creating products and collections
Create and update any images on site (banners collections, home page etc)
Creating newsletters (Mailchimp) of products, promos etc for online site
Develop campaigns to increase digital sales
Optimize paid advertising campaigns using SEO and other tools.
Help manage online marketing presence, including all social media platforms.
Monitor changes in website traffic or increases/ decreases in sales.
Assist with pulling and packing online orders during busy periods
Marketing calendar for each month
Review reports from TDMC and our analytics
Liaison with external digital marketing company and Review their reports and analytics
Save all images for external digital marketing firm, in different formats / sizes and upload to google drive
Deep Etching flatly images
Editing lifestyle images
Research Apps (new and current)
Customer care
**REQUIREMENTS**:
Shopify, Adobe suite, Mailchimp and SEO
Apps (specifically Omnisend, Loox, Pushowl and a product personalisation app) and payment portals
Good writing and communication skill
Self-motivated and good at time management
Team player
Analytics, marketing and social media experience
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