PPC Expert Johannesburg

2 weeks ago

Johannesburg, South Africa HighTalent Full time

**Full time Remote**

**R25000 - R60000** per month depending on experience

**About the organisation -**

We are a dynamic London-based web and digital agency working with clients from well-known brands to innovative start-ups, creating custom websites and eCommerce stores, as well as bespoke apps and CRM systems.

We believe in investing in people and want to build an organization that everyone benefits from in both the short and long term. Considering this philosophy, we have Investors in People, Living Wage and Disability Confident accreditation, amongst others.

**What we are looking for -**

A credible and consistent marketer in the digital field with a curious mind who can find bespoke solutions for any situation and looking for exciting projects. If you’re a megastar at implementing PPC accounts on both Google Ads and Microsoft Ads as well as managing and running strategies. Someone passionate about technology, and constantly seeking to learn and improve their skillset.

**Requirements**:
**Mandatory Skills - 2 to 4 years’ experience in**:

- BSc/BA in Marketing, Digital Media, or a related field. AdWords certification is a plus
- Proven experience as a PPC Manager and/or Digital Marketing & PPC Specialist
- Experience in data analysis and reporting
- Well-versed in the principles of search engine marketing (SEM)
- Knowledge of SEO and digital marketing concepts
- Familiarity with the core platforms (Google AdWords, Bing Ads, Google Analytics)
- Familiarity with other multiple platforms (e.g., Facebook, Instagram, LinkedIn, YouTube, etc) is preferred
- Working knowledge of analytics tools (Google Analytics, etc.)
- Understanding of HTML CSS JavaScript is a plus
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
- Analytical thinking with strong math skills

**A high level of proficiency in**:

- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns and monitor paid search budgets
- Oversee accounts on search platforms (e.g., Google AdWords, Bing Ads)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g., dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce the risk of click fraud
- Keep abreast of PPC and SEM trends

**Benefits**

**How will you benefit -**

You'll be joining a group of fun, friendly, and a geographically diverse team who love their work.

40 days paid holiday annually - (28 days + bank holidays + extended festive period shutdown)

All our team members qualify to become partners within our organisation, following the usual probationary period. On this partnership model, each partner is eligible to receive a share in the profit of our business, along with the opportunity for real input into its management and financial performance. Partners have additional special benefits.

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