Commercial Digital Officer

1 week ago

Durban, South Africa the Employment Channel Full time

**Core Requirements**:

- Matric / Grade 12
- Qualification in Digital Marketing
- (5 years) Experience in Digital Marketing related to business planning & development, corporate strategy and key account management.
- Strong Analytical thinking and Business perspective
- Ability to learn and integrate complex information into key insights through data and communicate in a clear, concise fashion to related stakeholders
- Language: Read and write in; English and isiZulu
- Firm grasp of emerging digital tools
- Creative and attention to detail
- Experience in SEO, Social Media Marketing, Content Marketing, Consumer Insights and Paid Marketing essential
- Ability to use digital reporting metrics such as Google
- Analytics; Facebook Insights, Hootsuite etc.
- Solid understanding of radio and how it integrates with digital media
- Working knowledge of the best digital practises
- Sales driven
- Deadline
- and results-driven

**Responsibilities**:

- Propose / conceptualize proactive digital campaigns to be sold to potential clients. Respond to clients’ proposals and briefs with positive suggestions.
- Propose ways in which station can generate revenue using our digital platforms
- Execute, manage, and monitor client campaigns across all digital platforms.
- Briefing in client campaigns to external agencies
- Compile, analyse and present client post-campaign reports with options to upsell. Proofread digital copy for client campaigns prior to posting.
- Interpret client briefs and ensure that objectives are met
- Respond to digital queries.
- Attend briefing/ planning sessions with clients and Internal teams for campaigns.
- Content creation - writing of social media posts, articles, newsletters, blog posts, editing video in line with client campaigns.
- Real time social media posting at client activations, OBs events and campaigns.
- Package proposals and PCAs in a presentable manner
- Seamless management of campaigns within set timelines
- Attend and present at client immersions ,roadshows and engagements
- Manage commercial content schedules, campaigns and promotions across social media and digital platforms.
- Work closely with Implementation specialists, attending client campaign planning, meetings and strategy sessions to build content designed to upsell.
- Assist Sales with meeting commercial targets.
- SEO optimization.
- Monitor and respond to requests, comments and complaints relating to client campaigns in order to maintain a positive online image.
- Identify appropriate digital platforms and collaboration opportunities for promotion and digital presence.
- PCA reports and presentations that ensure consistent branding across all materials.
- Create digital briefing template for all client campaigns both internally and externally.

**Job Type**: Permanent

Pay: Up to R18,000.00 per month

**Education**:

- Diploma (preferred)

Ability to Commute:

- Durban North, KwaZulu-Natal (required)

Ability to Relocate:

- Durban North, KwaZulu-Natal: Relocate before starting work (required)

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