Digital Marketing Manager

Digital Marketing Manager

We are one of the most successful Small and Medium Enterprise (SME) Business

Consulting firms in the UK and work with SMEs across the UK helping them grow profitability, improve asset value, and team performance. We are looking for a Digital

Marketing Superstar with strong digital marketing experience to join our team to accelerate the ongoing growth of the business.

This is a great opportunity for you to be recognised and rewarded for your performance and progress within a strong business. As a business, we pride ourselves on our results
- driven, high integrity culture. As a team, we expect the best from each other and give the best to our clients.

WHAT YOU CAN EXPECT
- Exceptional earning potential with a strong salary
- An opportunity to contribute strategically to a growing enterprise working with SMEs
- The opportunity to forge an exciting career within the SME consulting sector and build a world-class B2B marketing machine

KEY RESPONSIBILITIES

With a laser-like focus on demand generation, the role will have core KPIs including an opportunity pipeline and qualified lead volume. Working closely with the Directors, you’ll play a key role in:

- Generating qualified leads through the creative use of content as well as paid and unpaid digital engagement
- Analysing marketing data and prospecting feedback (campaign results, conversion rates, traffic, channels etc.) to help improve lead quality and growth
- Building and optimising marketing funnels, including lead scoring, lead management and nurture campaigns to deliver pipeline
- Coordinating with external agencies to support demand generation needs. This may include SEO/ PPC/ FB ads/ PR/ Social Media agencies and freelancers
- Coordinating the creation of assets and collateral to develop relevant content to be used in lead nurture campaigns and to attract ‘top of funnel’ subscribers
- Testing and optimising marketing tactics for customer acquisition through all paid activities including paid ads
- Continually analyse and track campaign/ channel success. Implement metrics to demonstrate ROI against investments.

WHAT YOU HAVE

You're a competent marketing professional who is willing to make their mark in a fast
- paced environment. You see yourself at the cutting edge of digital marketing knowledge with the capability of improving lead quality and metrics by multiple times in a business.

You will have
- 8+ years of experience with B2B digital marketing with a focus on demand generation and integrated multi-channel marketing campaigns
- A proven track record of delivering leads through inbound, outbound, and nurture efforts in a commercially focused marketing role
- Experience managing multiple projects and working with multiple stakeholders at the same time in a fast-paced environment
- Strong data analytical skills
- Strong working knowledge of marketing automation tools (e.g. Ontraport,

Hubspot, Salesforce, AI-based marketing)
- Ability to be hands-on in the development and execution of tools and tactics and in managing external counterparties.

If you have experience and are looking for a new challenge, then we would love to hear from you

We are passionate about creating better realities through knowledge to strengthen the communities we live and work in. We have a strong culture of competence, non

**Job Types**: Full-time, Permanent

**Salary**: R 720,000 - R 840,000 per year

**Job Types**: Full-time, Permanent

**Salary**: R60,000.00 - R70,000.00 per month

**Education**:

- Bachelors (required)

**Experience**:

- Digital Marketing: 8 years (required)