Digital Marketing Manager
6 days ago
We need someone passionate to head up our digital marketing department - marketing to both the direct public - people who want to make a change in society, and to corporate SA.
We need a marketing all-rounder with expertise in digital, someone ready to get their hands dirty where need be.
Own the digital marketing strategy
Manage external marketing partners
Digital advertising
Daily management of the digital advertising portfolio across Google Adwords, Facebook, Twitter and LinkedIN
Keyword Management. Increase relevant traffic. Optimise cost-per-click. Optimise cost-per-conversion.
Platform channels
Quality control
Create, maintain and execute processes to improve the quality of experiences across the forgood ecosystem, using resources from the Client Team where appropriate.
Manage our NPS product rating process, escalate both negative and positive experiences and feed intelligence into the Client & Development Team. Find tactical opportunities to improve our NPS score.
Strategic projects and industry participation
Research and learn about our clients, Causes, technology, competitors and the CSI industry
Create and deliver presentations and thought leadership where relevant
Leverage networking opportunities to position and increase the power of the forgood brand.
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