Senior Copywriter

1 month ago


Cape Town, South Africa Keen Full time

Welcome to Keen, where art meets science. We're more than just another service provider or an outsourcing company. Keen acts as an integral extension of our clients' teams and business goals. Join our group of tastemakers specializing in digital marketing, creative, and customer experience, driving growth for our global clientele. Our vision is an ambitious one: to have best in class leaders and a culture of delivering excellence globally.

If you're keen to advance your career, embrace challenges, and redefine what's possible in the digital realm, you might just be the perfect fit for our dynamic team. Join us, and let's unlock the full potential of our clients' brands together.

Role Description

We are seeking a talented Copywriter to join our creative team at Keen. As a Copywriter, you will be responsible for crafting compelling and engaging content across various digital platforms to capture our clients' brand tone and voice.

Responsibilities

- Craft and edit high-quality, persuasive copy for a diverse range of digital deliverables, including website content, social media posts, email campaigns, blog articles, and promotional materials.
- Collaborate with the design team to ensure cohesive integration of copy and visual elements.
- Conduct comprehensive research to understand clients' target audiences and industry trends, using these insights to inform the messaging and tone.
- Partner with cross-functional teams, including marketing, strategy, and client services, to gather information and develop effective, client-specific copy.
- Maintain strict adherence to brand guidelines, ensuring all copy is grammatically correct and consistently aligned with the desired brand voice.
- Proofread and edit copy meticulously to ensure accuracy, clarity, and consistency.
- Stay abreast of industry trends and best practices in copywriting and content marketing, particularly within the e-commerce sector.

Requirements

- Proven experience as a Copywriter with a strong portfolio showcasing a range of engaging and effective copy, particularly in the e-commerce sector.
- Exceptional command of the English language with excellent writing, editing, and proofreading skills.
- Demonstrated ability to adapt writing style and tone to different brand voices and target audiences.
- Strong research skills to gather and leverage information about various industries and topics.
- Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
- Solid understanding of digital marketing principles and strategies.
- Proficiency in content management systems and project management tools.
- Attention to detail and strong organizational skills, with the ability to manage multiple projects simultaneously.
- Experience in an agency environment is highly desirable.
- Relevant degree in Marketing, Communications, Journalism, or a related field.

Benefits

- Hybrid remote/in-office
- Birthday off
- Professional development & training opportunities
- & More being added


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