Digital & Social Content Executive

1 month ago


Johannesburg, South Africa Heineken Full time

We Go Places How about you?
Immediate Superior: Warrick Wyngaard
Job Grade: 15
Location: Johannesburg
Function: Commerce
Sub Function: Commerce - Marketing - Brand Management
Type of Contract: Permanent
Reference Number: 127231
Closing Date: 27/12/2024

Purpose of the Job

This role involves working with agency and brand partners to develop and execute digital marketing strategies, co-creating engaging, relevant social media content, and analyzing performance metrics to enhance our brand’s online presence.

Key Responsibilities

- Content Creation: Work closely with the communications manager to develop, curate, and manage high-quality content for various digital platforms, including social media, websites, and email campaigns.
- Digital Marketing Strategy: Implement and manage digital marketing strategies to align with business goals and drive engagement.
- Social Media Management: Oversee the company’s social media presence, including content scheduling, community engagement, and performance monitoring.
- Analytics and Reporting: Monitor digital marketing metrics, analyze performance, and provide insights and recommendations for improvement.
- Collaboration: Work closely with marketing, design, and other departments to ensure cohesive brand messaging and campaigns. Source best practice from around the world that can be adapted and applied locally.
- Trend Monitoring: Stay updated on the latest digital marketing trends, tools, and best practices to keep the brand relevant and innovative.

Job Requirements:

1. Education:

- A relevant and recognized Bachelor’s qualification in Commercial/Marketing

2. Experience:

- 3+ years of experience in digital marketing or social media content creation.
- Strong understanding of digital marketing platforms and their respective audiences.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools and analytics platforms.
- Creative mindset with the ability to generate innovative content ideas

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. Heineken Beverages (South Africa) (Pty) Ltd) is committed to an organisational culture that recognises, appreciates and values inclusion and diversity. You must be fully eligible to live and work in South Africa to apply.



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