Head of Customer Experience
1 week ago
The Head of Customer will be responsible for spearheading the development and implementation of customer-centric strategies that drive business growth and enhance our understanding of customer behavior. This role will involve leading a team of data analysts and scientists, collaborating with various departments, and leveraging data to inform decision-making and improve the overall customer experience (CX) and increase customer lifetime value for the business.
At PEP, we are dedicated to providing an exceptional shopping experience for our customers to make them look and feel good. With a strong commitment to innovation and customer satisfaction, this role strives to understand and meet the needs of our diverse customer segments across our retail and service brands.
Key Responsibilities- Develop and deliver a customer-centric business strategy that supports the company's strategic plans and growth strategies to improve customer lifetime value (CLV)
- Implement a robust data strategy to ensure accurate, accessible, data for business initiatives
- Develop and present reports on customer insights, highlighting key findings and actionable recommendations to key senior stakeholders
- Optimise and identify opportunities for enhancing the customer journey across the different business segments
- Stay abreast of emerging technologies and tools in data analytics and customer insights to enhance PEP's capabilities and improve customer experience
- Provide leadership to the team of Data analysts, Scientists, and CRM specialists, guiding them to develop and execute customer-centric strategies in omnichannel retail environments
- Implement/Manage the company customer Data governance and ensure data quality and integrity
- CX obsessed, track record of solving robust customer needs
- Honours degree in Analytics, Business, Data Science, Statistics, Computer Science, or a related field
- Proven experience in a senior data or analytics role, preferably in a retail or e-commerce environment with a minimum of 5-10 years in a senior managerial-related role
- Proficiency in data analysis tools and software (e.g., SQL, Python, R, Tableau, BIG Data)
- Strong analytical skills with expertise in data visualisation tools and statistical analysis
- Demonstrated success in translating data insights into actionable customer strategies
- Salesforce experience would be a strong advantage
- Competencies: Devotion to quality, Leadership, Result oriented, Structuring, Analysing and forming opinions, Helicopter view, Market orientation, Situational Awareness
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