Customer Insights Analyst
1 month ago
We are seeking a highly skilled Customer Insights Analyst to join our team at Ackermans. This role is responsible for conducting data analysis on research initiatives and improving research findings by pairing owned customer data where applicable.
About the Role:- This position will assist the business in improving its customer experience and overcoming operational hurdles by providing data analysis and insights that support the Marketing Customer Team to deliver on its mandate.
- Deliver actionable and relevant customer insights back into key business areas (Marketing, Merchandise, Commercial, Operations)
- Ensure tracking studies are in place and provide the right level of feedback and direction to the business.
- Drive pre-campaign planning and post-campaign analysis
- Data Management and Governance
- A minimum of 3 years' campaign analysis experience.
- A minimum of 3 years' experience in a campaign and promotional analysis role, CRM programmes, Direct Marketing, Customer Value Management or Customer Experience.
R450,000 - R650,000 per annum, depending on experience.
Requirements:- A relevant Degree – Marketing / Business / Statistics / Research
- Mathematical / Statistical qualification
The successful candidate will be offered a competitive salary package, including benefits such as medical aid, pension fund, and annual leave.
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Business Insights Analyst
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Data Insights Analyst
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