Digital Marketing Specialist

5 days ago


Johannesburg, Gauteng, South Africa LexisNexis Full time

About the Job

LexisNexis is looking for a Campaign Operations Coordinator to manage end-to-end email campaign production and execution. This includes email creation, canvas setup, testing, deployment, reporting, and optimization in Eloqua. You will work closely with stakeholders to create and deliver highly-targeted marketing campaigns.

Your Key Responsibilities

  • Manage email campaign production and execution, ensuring flawless execution under supervision of the Operations Supervisor.
  • Collaborate with stakeholders to conceptualize, create, and execute effective campaign journeys across various platforms.
  • Ensure email messages are properly constructed to adhere to industry best practices, deliverability, mobile rendering, open rates, etc.

What We're Looking For

  • Data and Analytics Management: Ability to analyze and organize data in an account management tool or database and marry the results gathered with industry-specific trends.
  • Campaign Management: Ability to conceptualize, create, and execute an effective campaign journey across a variety of platforms.
  • Web Development and Optimization: Ability to manage optimized content and web framework, and analyze digital performance.


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