Brand Development Manager

7 days ago


Stellenbosch, Western Cape, South Africa Lactalis South Africa Full time
Job Role

We are seeking a highly skilled Brand Development Manager to join our marketing team at Lactalis South Africa. As a Brand Development Manager, you will play a critical role in driving the growth and profitability of our key brands.

Your responsibilities will include leading the development of full marketing mix strategies for key brands, developing annual brand plans, and setting key objectives for brands. You will also translate these objectives into communication, innovation, and activation plans, while tracking key competitors and measuring performance.

The ideal candidate will have a strong background in marketing and sales, with a minimum of 3-5 years of experience in brand management within an FMCG environment. You will possess excellent commercial understanding and business acumen, as well as strong analytical skills to monitor market dynamics and consumer trends.



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