Programmatic Trader

1 month ago

Johannesburg, Gauteng, South Africa GroupM Full time

Description

Position at GroupM

Responsibilities

  • The Programmatic Trader is responsible for the flawless delivery of programmatic activity.
  • Using data and analysis, identify strategic optimizations to increase revenue and maximize yield within the programmatic stack.
  • Partner with the national sales team to successfully bring new business via programmatic executions.
  • Manage day-to-day activities with DSPs, agency trading desks, and other buying platforms.
  • Manage relationships with sales side platforms and private marketplaces.
  • Manage inventory setup, avails, and optional data targeting.
  • Create opportunities for incremental revenue.
  • Evaluate potential new partners, platforms, and opportunities for revenue growth.
  • Assist in planning, implementing, and maintaining media campaigns with a focus on Real Time Bidding.

Qualifications/Experience:

  • Previous experience within the programmatic space.
  • Strong interest in evolving digital media.
  • Strong organizational skills and ability to demonstrate a detail-oriented way of thinking.
  • Adaptable to change and able to multi-task.
  • Strong mathematics and analytic skills.
  • Ability to expand and grow both internal and client understanding of DSP/social ad technology, landscape, and buying strategies.
  • Advanced computer skills.
  • Good writing and verbal communication skills.

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