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Digital Campaign Specialist

1 week ago

Durban, KwaZulu-Natal, South Africa SavageOne Pty Ltd Full time
About the Role

We are seeking a highly skilled Digital Campaign Co-ordinator to join our team at SavageOne Pty Ltd.

The successful candidate will be responsible for supporting the digital team in ensuring the co-ordination and delivery of all key platform and campaign performance measures and indicators on time and in full.

Key Responsibilities:

  • Planning campaigns across all technologies for seamless execution.
  • Creating and ideating digital campaigns for clients with the digital team.
  • To offer support to the digital team with respect to all business unit platforms and technology to do with campaign execution requirements.
  • Responsible for all campaign execution and set up.
  • Delivering user journeys and workflows for all campaigns.
  • Work with 3rd party suppliers for all campaign deliverables.
  • Manage and traffic workflow of campaigns from start to completion (design to implementation).
  • Support on platforms, including testing and working with 3rd party support teams to get the campaign job done.
  • Reporting on all campaigns.

Campaign Execution:

  • Ensure briefing process to creative is streamlined, digital, accessible and accurate.
  • Assist the digital team with all digital campaign and client initiatives to ensure seamless consumer engagement, client brand consistency and a positive customer experience across all digital platforms.
  • In conjunction with the Digital Designer and implementation co-ordinator, deliver campaign and content assets that are accurate, timely, high-quality and conform to the group and digital business unit style.
  • Deliver client campaigns that drive revenue-driven results. Show the results.
  • Identify opportunities to increase the scale across digital services to maximise revenue and profitability. Constantly look for improvements.

Maintaining Customer/Client Relationships:

  • Develop and manage relationships with various internal and external stakeholders.
  • Maintain proper communication channels within the organisation working with the Digital Account Executives, Digital Projects, Technical and Implementation to ensure seamless campaign operations and executions.

Project Management:

  • Work closely with key stakeholders in different internal and client campaign projects to meet overall project deliverables on time and within budget.
  • Build project plans with internal stakeholders for client projects.
  • Assist the Digital Project Manager to see projects from start to finish and close out on all projects.

Competencies Required:

  • Bachelor's degree or equivalent in a relevant field.
  • 2-3 years hands-on experience in digital marketing and campaign management.
  • Basic technical knowledge of HTML and web publishing.
  • Knowledge of Search Engine Optimisation, web traffic metrics and Google Analytics.
  • Experience with WordPress, Google Analytics, and all social media channels.
  • Experience with user journey mapping tools and workflow management and configuration.

Skills and Behaviour:

  • Ability to analyse and present content and digital performance.
  • Judgment and decision making.
  • Customer centricity.
  • Commercial thinking.
  • Work well and smart under pressure.
  • Technology literate and digitally savvy.
  • Excellent writing skills in English.
  • Critical thinking and problem-solving skills.
  • Stress tolerance.
  • Negotiation and presentation skills.
  • Delegation.
  • Conflict management.
  • Analytical skills.
  • Results and goal-oriented.
  • Ethical.
  • Good organisational and time-management skills.