Product Marketing Strategist

1 week ago


Midrand, Gauteng, South Africa A 1L Realization (Pty) Ltd Full time
Job Title: Product Marketing Manager

The role of Product Marketing Manager is a critical position within our Financial Services team at A 1L Realization (Pty) Ltd. This individual will be responsible for driving revenue growth, sales, and marketing-related Key Performance Indicators (KPIs) for our various products.

Key Responsibilities:
  • Strategic Planning: Develop and execute strategic plans to drive market share and revenue growth for our products.
  • Marketing Campaigns: Design and implement effective marketing campaigns to reach our target audience and drive sales.
  • Team Collaboration: Work closely with cross-functional teams, including Product, Analytics, Brand, Social Media, UX, Operations, and Finance, to ensure alignment and effective execution of marketing strategies.
  • Performance Analysis: Analyze campaign performance and provide data-driven insights to inform future marketing strategies.
Requirements:
  • Experience: Minimum of 8-10 years of relevant experience in digital marketing, product marketing, or a related field.
  • Skills: Proficient in managing digital and above-the-line (ATL) media channels, leveraging internal communications channels, and driving commercial and operational targets.
  • Education: 3-year Business/Marketing-related degree or National Diploma essential.


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