Growth Strategist

3 months ago


Polokwane, Limpopo, South Africa FriendnPal Full time
Drive Growth and Innovation at FriendnPal

As a Volunteer Growth/Product Manager, you will play a pivotal role in driving the growth and improvement of FriendnPal's platform.

This volunteer position provides an exciting opportunity to contribute to the strategic development and expansion of a mental health app.

Key Responsibilities:
  • Develop and execute strategies to increase user acquisition and engagement.
  • Collaborate with the tech team to enhance and optimize FriendnPal's features, ensuring user satisfaction.
  • Plan and implement marketing campaigns to raise awareness of FriendnPal, targeting diverse audiences.
  • Collect and analyze user feedback to identify areas for improvement and innovation.
  • Explore partnerships and collaborations to expand FriendnPal's reach and impact.
  • Utilize data analytics to track key performance indicators (KPIs) and make data-driven decisions.
Product Development:
  • Develop and execute the product strategy, ensuring alignment with overall business goals.
  • Drive the end-to-end product development process, from concept to launch.
  • Collaborate with cross-functional teams, including engineering, design, and marketing, to define product requirements.
  • Advocate for a user-centric approach in product design and development.
Retention and Engagement:
  • Implement strategies to enhance user retention and engagement, including personalized user journeys, gamification, and loyalty programs.
  • Identify and prioritize growth opportunities through data analysis and market research.
  • Analyze user behavior and feedback to identify opportunities for improvement.
  • Create and maintain a product roadmap that aligns with the company's strategic goals.
Qualifications:
  • Proven experience in growth/product management.
  • Familiarity with mental health or wellness industry trends.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal abilities.
Benefits:
  • Opportunity to contribute to mental health awareness.
  • Experience in driving growth for a meaningful cause.
  • Networking opportunities in the mental health and tech sectors.


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