Global Marketing Strategy Director

9 hours ago


Durban, KwaZulu-Natal, South Africa Talksure Full time

We are seeking a visionary marketing leader to drive growth and innovation across diverse markets as our Senior Marketing Leadership Role. The ideal candidate will have a proven track record of shaping comprehensive marketing strategies that resonate with global audiences, strengthen brand presence, and drive business success.

Key Responsibilities:

  • Develop and implement the group marketing strategy, managing multichannel marketing efforts to support overall business goals.
  • Manage online marketing platforms and campaigns, defining and driving brand strategy and product marketing strategy for cohesive messaging across all channels.
  • Lead product marketing plans, including launches, positioning, and messaging, collaborating with stakeholders to ensure effective communication of product features and benefits.
  • Analyse product performance and customer feedback to refine product marketing strategies and enhance market positioning.
  • Champion digital marketing strategies, encompassing SEO, SEM, paid Ads, email marketing, and content marketing initiatives, continuously monitoring emerging trends and technologies.
  • Manage digital reputation, collate and report on various brand and marketing channels for comprehensive reporting to executive leadership.
  • Plan, execute, and optimise integrated marketing campaigns that align with clearly defined marketing objectives, managing the marketing budget and resources to maximise ROI.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related field; MBA or advanced degree preferred.
  • Minimum 10 years marketing experience, including 5 years in a senior management role, driving product, brand, and digital strategy.
  • Proven experience in developing and executing successful product marketing strategies, proficiency in digital marketing, and ability to review and interpret data.

Salary: $120,000 - $180,000 per annum, depending on experience.



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