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Marketing Content Specialist

2 months ago

Johannesburg, Gauteng, South Africa HR Genie Full time

Marketing Assistant role at HR Genie. We are looking for a highly creative and driven Marketing Assistant to join our team. This role involves supporting various marketing initiatives and producing engaging content across multiple platforms.


Key Responsibilities:

  • Content Creation: Develop persuasive and original copy for social media posts, email campaigns, blog articles, website content, and other marketing materials.
  • Marketing Support: Assist in the planning, execution, and tracking of marketing campaigns. Collaborate with the marketing team to improve campaign performance based on analytics.
  • Market Research: Conduct research on industry trends, competitor activities, and audience preferences to inform content and marketing strategies.
  • Administrative Support: Assist the marketing department with scheduling, coordinating meetings, managing collateral, and updating marketing databases.

Requirements:

  • Bachelor's degree in Marketing, Communications, English, or a related field.
  • Strong copywriting and content creation skills.
  • Knowledge of digital marketing and social media platforms.
  • Ability to analyze data and suggest improvements.
  • Excellent communication and organizational skills.
  • Proficiency in Microsoft Office Suite and familiarity with CMS and marketing tools.