Global Marketing Manager

2 days ago


Pretoria, Gauteng, South Africa Techbiz Global Gmbh Full time

As a Senior Marketing Manager at Techbiz Global GmbH, you will play a crucial role in driving business growth through effective marketing strategies.

The ideal candidate will have a strong background in performance marketing, lead generation, and demand generation for D2C and B2B.

A Bachelor's degree in Marketing, Business, or a related field, and an MBA, are preferred.

Key qualifications include expertise in digital and traditional media marketing, leadership skills, and experience working with marketing teams and agencies.

About the Company:
  • Techbiz Global GmbH is a leading recruitment and software development company with a diverse, globally distributed team.
  • We provide IT recruitment, outstaffing, outsourcing, software development, and consulting services with a focus on making our partners achieve their business goals successfully.

The Senior Marketing Manager will be responsible for leading cross-functional marketing initiatives, ensuring consistency across all channels, and optimizing the customer journey.

Requirements:
  1. Digital marketing expertise, including paid search, social, SEO, email, programmatic, TV, radio, print, and OOH.
  2. Experience leading marketing teams, including performance marketers, media buyers, designers, copywriters, UX specialists, and app marketers.
  3. Proven success in loyalty and rewards program development and execution.
  4. Strong agency and partner management experience, collaborating with media and distribution partners.
  5. Expertise in campaign calendar planning and execution, ensuring seamless rollout of ongoing campaigns and new product/service/app launches.
  6. Proficiency in Google Ads, Meta Ads, LinkedIn Ads, App Store Ads, CRM platforms (HubSpot, Salesforce, Marketo), and analytics tools (GA4, Tableau, BI tools, Firebase).
  7. Strong data analytics skills, with experience in A/B testing, attribution modeling, and budget optimization.
  8. Hands-on experience in web and app UX/UI optimization for conversion improvements.
  9. Strategic, adaptable, and results-driven, with a track record of maximizing ROI and business growth.


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