Digital Marketing Strategist for Automotive Industry

5 days ago


East London, Eastern Cape, South Africa Work Africa Full time

Job Overview

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We are seeking a highly motivated Digital Marketing Strategist to join our team at Work Africa. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing campaigns that drive brand awareness and engagement.

About the Role

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This is an exciting opportunity for a skilled digital marketer to make a real impact in the automotive industry. As a Digital Marketing Strategist, you will be responsible for creating and executing online marketing strategies that meet our business objectives.

Key Responsibilities

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  • Create and implement digital marketing campaigns across various channels, including social media, email, and search engine marketing.
  • Develop and maintain a deep understanding of our target audience, including their needs, preferences, and behaviors.
  • Collaborate with cross-functional teams, including creative, sales, and product, to ensure seamless execution of marketing initiatives.
  • Analyze campaign results and provide data-driven insights to inform future marketing decisions.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.

Requirements

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To be successful in this role, you will need:

  • A tertiary qualification in Marketing or a related field.
  • A minimum of 3 years' experience in digital marketing, preferably in the automotive industry.
  • Proven track record of success in developing and executing digital marketing campaigns.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and develop actionable recommendations.
  • Excellent communication and project management skills, with the ability to collaborate effectively with cross-functional teams.

What We Offer

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In return for your expertise and dedication, we offer a competitive salary and benefits package, as well as opportunities for professional growth and development.

Work Environment

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You will be working in a dynamic and fast-paced environment, collaborating with a talented team of marketers, designers, and developers.



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