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Product Growth Leader

1 week ago


Cape Town, Western Cape, South Africa HomeChoice Holdings Limited Full time

HomeChoice Holdings Limited is a pioneering SaaS company revolutionizing the way small businesses operate with cutting-edge technology.

Their platform is designed to help service-based businesses streamline operations, manage customers, and drive revenue. With a solid foundation of a few thousand users, they are now focused on scaling their user base and need a strategic Growth Product Manager to lead the charge.

About the Role

As the Growth Product Manager in an early stage fast-growing business, you will be responsible for driving user growth, leading every aspect of the product development process. You'll be the strategist, planner and executor from a growth product perspective to scale the business through its product.

You'll work closely with the CEO, CTO, and teams across product, engineering, marketing, and sales to optimize growth strategies. This role is perfect for someone who thrives on data-driven experimentation, customer insights, and building scalable growth systems.

Key Responsibilities:
  • Lead growth initiatives to optimize the user journey and increase adoption.
  • Conduct customer and market research to identify pain points and opportunities.
  • Design and run A/B tests to improve conversion and engagement.
  • Analyze CRM and product usage data to drive key business decisions.
  • Work cross-functionally to align growth objectives across product, marketing, and sales.