PPC Campaign Manager

4 weeks ago

Cape Town, Western Cape, South Africa EMAPPLY Full time

Location: Remote

Position: PPC Campaign Manager - Full-time

Working Hours: Flexible hours

Compensation: Competitive salary based on experience

Role Overview:

EMAPPLY is in search of a skilled and proactive PPC Campaign Manager to enhance our digital marketing efforts. The successful candidate will possess a proven history of crafting and executing pay-per-click advertising strategies that yield significant results. Strong analytical skills and the ability to communicate effectively are essential for this role, as you will be tasked with managing and optimizing PPC campaigns to ensure client satisfaction.

Key Duties:
  • Results-Oriented Campaigns: Design and implement PPC advertising strategies that deliver measurable outcomes for clients.
  • Strategic Planning: Formulate and execute advertising initiatives across various platforms, including search engines and display networks, while establishing clear objectives.
  • Campaign Development: Conduct in-depth keyword research to identify optimal keywords. Create engaging advertisements and targeted campaigns, utilizing remarketing techniques.
  • Ongoing Management: Regularly monitor and refine campaigns, analyzing performance metrics to enhance effectiveness and ensure optimal budget utilization.
  • Performance Reporting: Prepare and present detailed performance reports to assess campaign success against defined goals, making adjustments as necessary.
  • Landing Page Optimization: Oversee the enhancement of landing pages and websites, ensuring proper tracking and conversion setup for continuous improvement.
  • Client Collaboration: Work closely with account managers to communicate campaign strategies and foster strong client relationships.
  • Market Awareness: Stay updated on industry trends and identify new opportunities within paid search to benefit clients.

Qualifications:

  • 3-5+ Years of Experience: Demonstrated success in managing PPC campaigns.
  • Market Knowledge: Understanding of local market dynamics is crucial.
  • Remote Work Capability: Must have a reliable home office setup with stable internet connectivity.
  • Communication Skills: Strong verbal and written communication skills to convey strategies effectively.
  • Certifications: Relevant PPC certifications are preferred.
  • Application Materials: Resume and portfolio required.

Benefits:

  • Remote work flexibility
  • Competitive salary package
  • Opportunities for career advancement
  • Access to ongoing training and development
  • Supportive management team
About EMAPPLY:

EMAPPLY is a dynamic digital marketing agency focused on delivering comprehensive online marketing solutions that drive traffic and convert leads into sales. Our team of experts is dedicated to aligning with best practices and adapting to changes in the digital landscape to ensure our clients achieve their business goals.

Note: Salary and working conditions are commensurate with experience and may vary accordingly.

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