Digital Marketing Specialist
7 days ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at Michelle Taylor Recruitment. As a key member of our marketing department, you will be responsible for driving the incremental value of all online marketing activities.
Key areas of focus include:
Website Optimization- Develop and implement strategies to improve website performance and user experience
- Utilize various tools to optimize website maintenance, content management, and keyword research
- Build and manage the company's social media presence across multiple platforms
- Implement campaigns to grow followers, engage with audiences, and track success
- Develop, implement, and track digital marketing campaigns across all channels
- Analyze and report on campaign results, customer behavior, and ROI
- Responsible for growing e-commerce activities and revenue streams to achieve online sales targets
- Collaborate with the marketing manager and sales team to develop an e-commerce sales strategy
The ideal candidate will possess excellent communication skills, strong analytical abilities, and a systematic approach to problem-solving. They should be proficient in using social media software, Google Adwords, and various IT applications such as MS Office and Adobe Creative Suite. Experience in CMS, Presta Shop, Hootsuite, MailChimp, Canva, and Adobe Illustrator is also required.
Minimum Education and Experience Requirements:
- Digital Marketing qualification, preferably a marketing degree or equivalent
- Proven working experience (minimum of 5 years) in the e-commerce/online marketing environment
We offer a competitive salary package and opportunities for career growth and development. If you are a motivated and results-driven individual looking to take your digital marketing career to the next level, please submit your application.
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