Media Buying Strategist

3 days ago


Johannesburg, Gauteng, South Africa Publicis Groupe Full time
Role Summary:

This is a fantastic opportunity for an experienced Media Buying Strategist to join our team at Publicis Groupe. As a Programmatic Media Specialist, you will be responsible for driving programmatic campaign performance for agency clients. If you have a passion for programmatic media, excellent analytical skills, and a strong ability to communicate complex ideas simply, we encourage you to apply.


Main Responsibilities:
  • Driving programmatic campaign performance through setup, execution, and optimization on DV360.
  • Daily campaign maintenance, including tracking and status updates.
  • Collaboration with agency partners to schedule creative assets for delivery.
  • Trafficking of campaign tags into ad exchange environments.
  • Troubleshooting issues on pre-production and live campaigns.
  • Presentation of weekly and/or daily campaign QA reports to agency brand teams.
  • Monthly auditing reports to agency partners and internal finance teams.
  • Insights and guidance to agency teams and thought leadership on programmatic media.
  • Maintenance of industry knowledge and staying current on the latest trends and best practices.


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