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Social Media Strategist

2 weeks ago

Randburg, Gauteng, South Africa South African Broadcasting Corporation Full time
Job Description:

The South African Broadcasting Corporation seeks a skilled Social Media Strategist to lead the development and implementation of its social media strategy. The successful candidate will be responsible for planning, implementing, managing, and monitoring the corporation's social media presence across various platforms.

Key Responsibilities:
  • Develop and implement digital marketing strategies in line with the corporation's objectives
  • Provide strategic direction to SABC brands on social media platforms
  • Cascade social media strategy across all SABC platforms
  • Review and report on the achievement of business units' objectives
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field
  • At least 7 years of experience in social media management
  • Excellent knowledge of LinkedIn, YouTube, Facebook, Twitter, Instagram, and other social media platforms
  • Familiarity with SEO and web traffic metrics
  • Strategic use of social media for brand awareness, lead generation, and impressions
Benefits:
  • Opportunity to work with a leading broadcasting corporation
  • Competitive salary and benefits package
  • Professional development opportunities