Social Media Paid Media Manager
2 weeks ago
The Make it Good Company is excited to partner with an award-winning cutting-edge (medium-sized) creative agency in the search for their new Social Media / Paid Media Manager. They specialize in making culture-shaping sports and entertainment content and creative campaigns for broadcasters, streamers, brands, teams, athletes, events, and fans.
Responsibilities
- Develop, implement, and manage social media strategies that align with the company's goals and objectives.
- Create and optimize paid media campaigns across various platforms to maximize reach and engagement.
- Monitor, analyze, and report on social media and paid media performance metrics.
- Engage with the online community, responding to comments, messages, and mentions in a timely and effective manner.
- Collaborate with the content creation team to produce engaging and high-quality content for social media and paid campaigns.
- Stay updated with the latest trends in social media, digital marketing, and paid media strategies to drive continuous improvement.
- Manage budgets for paid media campaigns, ensuring cost-effectiveness and return on investment.
- Conduct market research to understand target audience preferences and behaviors.
Requirements
- Bachelor's degree in Marketing, Communications, or similar.
- Must have sports industry experience.
- Proficient in social media platforms and paid media management tools.
- Minimum of 3 years and maximum of 6 years' experience in social media coordination and paid media management.
- Proven track record in managing successful social media and paid media campaigns.
- Experience with analytics tools to assess campaign performance.
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