Category Expert and Strategic Planner
7 days ago
At HR Genie, we are seeking a skilled Category Expert and Strategic Planner to lead our category management efforts.
Key Responsibilities:
- Shopper Insights Leadership: Develop and implement shopper insights strategies to drive business growth and optimize revenue.
- Category Vision: Collaborate with cross-functional teams to develop and execute category vision and plans that align with business objectives.
- Strategic Planning: Lead the development of strategic plans that address key business challenges and opportunities.
- Pricing Strategy: Execute pricing strategies that optimize revenue, profitability, and market share.
- Promotion Effectiveness: Optimize promotional strategies to ensure alignment with cross-functional teams and maximize business impact.
- Gross to Net Spend Analysis: Guide analysts in tracking trade promotion policies and evaluating event ROI.
Required Skills and Qualifications:
- Proven expertise: Proven expertise in category management, shopper/consumer/market insights, and financial acumen.
- Revenue Growth Management: Experience in Revenue Growth Management (RGM) within the CPG industry is advantageous.
- Communication skills: Effective communication and stakeholder influence skills.
- Time management: Strong time management and organizational skills to manage competing priorities.
- Collaboration: Proven ability to work across departments and collaborate effectively.
- Leadership: Previous experience in a customer-facing category management role within the FMCG environment (minimum 5 years).
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