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Marketing Content Specialist
1 week ago
We are seeking a talented Marketing Content Specialist to join our team at Future Careers. As a key member of our marketing department, you will be responsible for creating engaging content across various platforms to enhance our brand presence.
Key Responsibilities:
- Create high-quality, original content for our website, blog, social media channels, email newsletters, and other marketing materials.
- Write clear, concise, and persuasive copy for advertisements, product descriptions, landing pages, and promotional materials.
- Optimize content for search engines by incorporating relevant keywords and phrases to improve organic search rankings and drive traffic to our website and social media pages.
- Social Media Management: Create engaging posts, captions, and visuals for our social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) to increase followers, engagement, and brand awareness.
- Develop content strategies that support our overall marketing objectives and brand messaging.
- Stay up-to-date with industry trends, competitor activities, and best practices in content marketing, copywriting, SEO, and social media to continuously improve our content strategy and effectiveness.
- Analytical Skills: Monitor and analyze the performance of content across various channels using analytics tools (Google Analytics, social media insights, etc.) and make data-driven decisions to optimize content for better results.
To succeed as our Marketing Content Specialist, you will need:
- A degree in Marketing, Communications, or a related field.
- At least 2 years of experience as a content creator, copywriter, or similar role, with a strong portfolio showcasing your writing skills and creativity.
- Proficiency in SEO best practices and experience with keyword research and optimization.
- Excellent writing, editing, and proofreading skills with a keen attention to detail.
- Familiarity with social media platforms and experience managing social media accounts for businesses.