Digital Performance Specialist

5 days ago


Johannesburg, Gauteng, South Africa Group M Worldwide Inc. Full time
About the Role

We are seeking a highly skilled and experienced Digital Performance Specialist to join our team. As a Digital Performance Specialist, you will play a crucial role in helping us evolve briefs into recommendations for budgeting, audience selection, channel/platform ecosystem selection, creative design recommendation, cross-channel media planning, and measurement framework with a specific focus on digital platforms, channels, and methodologies.

The ideal candidate will reside in our Strategy & Planning team and work closely with clients to deliver growth to their businesses. You will deepen EssenceMediacom's position with its clients, have a thorough understanding of the breadth and depth of EssenceMediacom's digital product offering, and effectively collaborate with internal and external stakeholders to constantly bring effective and innovative solutions to our clients.

Key Responsibilities:

  • Campaign Planning: Develop and strike partnership deals with key publishers and large affiliates.
  • Client Management: Work with wider teams and outsourced partners to ensure delivery that serves the client's needs.
  • Data Analysis: Analyse data and deliver insights that add value for future campaigns.
  • Team Management: Manage Planner / Media Exec to ensure campaign planning and execution (including ad operations and biddable operations) are on target and meeting client expectations.


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