Digital Marketing Specialist

7 days ago


Durban, KwaZulu-Natal, South Africa MMR Research Full time
About Our Culture

We pride ourselves on being a 'people first' company that values collaboration, honesty, and mutual trust.

At MNR Research, we believe in creating a work environment that supports employee well-being and happiness.

Our vibrant culture is what sets us apart from other companies, and we're proud to offer a wide range of core and additional benefits to enhance your experience with us.

Key Responsibilities:

  1. Day-to-day delivery and implementation of technical, on-page, and optimisations.
  2. Working closely with the Head of Acquisition in defining SEO strategies across MNR group.
  3. Actively identifying and developing opportunities for improvement, testing, and innovation with organic search.
  4. Use AI writing assistants to create scalable, SEO-optimized drafts, collaborating with content teams to refine messaging, ensure brand alignment, and prioritize user intent.
  5. In-depth and regular audits of sites and competitor performance analysis using tools such as Google Analytics and SEMrush.
  6. Stay current with all search engine algorithm changes and SEO industry trends and regularly inform and educate on emerging SEO technologies, opportunities, and best practices.

Requirements:

  • 5+ years' experience in a Technical SEO role with a strong understanding of SEO best practices & effective strategies that drive results.
  • Expert knowledge of web indexing, crawling, and search engine algorithms.
  • Strong experience using SEO & intelligence tools such as SEMrush, Google Analytics, Hotjar, Search Console, and many more.
  • Top class writing skills, fluent spoken and written English, excellent communication skills, and the ability to engage and influence.
  • An understanding of the FMCG / CPG industry and/or the market research or marketing industry would be beneficial but not essential.
  • Some experience or interest in B2B marketing.
  • A multi-tasker, good at hitting (reasonable) deadlines, and developing copy with high attention to detail, on spec, and on time.
  • Strong attention to detail.


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