Digital Marketing Specialist

2 days ago


Pretoria, Gauteng, South Africa Intellinexus Full time
About Intellinexus

We are a business-led data and business intelligence consultancy that empowers organisations with data-driven decision-making capabilities.

Our mission is to combine innovation and expertise with access to the best talent to help organisations become smarter, more agile, and more resilient to changes in their operating environments.

The Role of a Digital Marketer

As a Digital Marketer at Intellinexus, you will play a central role in our Digital team, working alongside digital marketers, designers, copywriters, SEO specialists, and technical support to create and manage websites for automotive dealers across Africa.

Your primary responsibilities will include advising and assisting customers with their online presence and digital marketing strategy.

Daily Tasks and Responsibilities
  • Manage digital customer relations by understanding their needs to improve their online presence and performance.
  • Optimise the company's website, ensuring it is up to date, user-friendly, visually appealing, and optimised for search engines (SEO) to drive organic traffic and improve conversion rates.
  • Assist with launching new websites, predictive marketing campaigns, and daily support requests.
  • Develop and execute digital marketing strategies to drive online traffic to the company website and generate leads/sales.
  • Create compelling and engaging content for customers and internal use, including website copy, blog posts, social media content, email newsletters, and promotional materials.
  • Analyse campaign and website performance metrics, implementing data-driven insights to optimise effectiveness, user experience, and ROI.
  • Conduct market research and competitor analysis to identify target audience segments, industry trends, and effective marketing approaches.


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