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Senior Merchandising Product Strategist

1 month ago


Cape Town, Western Cape, South Africa adidas Full time
Purpose and Overall Relevance for the Organisation

This role is crucial in supporting the cluster merchandising teams across Emerging Markets with a range of projects and tasks related to range building and seasonal product strategy. The individual will work on cross-functional projects at both hub and cluster levels, interacting closely with other functions such as Store Development and Visual Merchandising.

Key Responsibilities
  • Create bi-weekly product insight reports and present during Merch calls
  • Support in building suggested assortments for both inline seasonal ranges and project-based category focuses
  • Guide clusters on seasonal product strategies
  • Support in cluster buy review process
  • Review brand ranges and EMCR to provide constructive assortment feedback from a merchandising perspective
  • Create range boards using M3 ranging tool
  • Pull basic reports using Power BI and provide interpretation of data
  • Complete seasonal comp shop
  • Maintain awareness of global trends and showcase effective ways to keep abreast of consumer movements in store
  • Keep abreast of key global market product performance (Korea/Tokyo)
  • Source and share best practices across EM and global markets
  • Manage store visit roster and coordinate on findings and action points
  • Support in store openings and renovation projects: creation of microplans (plug and plays) and category zonings
  • Upskill teams on the basics of ranging
  • Present seasonal category focuses during seasonal handovers
  • Work across channels with both Franchise and Value teams on key projects to drive strategic product initiatives
Key Relationships
  • Merchandising (both hub and cluster)
  • EM Visual Merchandising – Planning and Execution
  • EM Store Development
  • EM BU Category teams
  • EM Assortment Planning
Knowledge, Skills, and Abilities
  • Fluent in English
  • Strong communication skills
  • Effective stakeholder management
  • High level of attention to detail
  • Good buying and merchandising knowledge
  • Excellent understanding of range and assortment building: a proven record of building compelling assortments balancing out brand and commercial ambitions
  • Basic Power BI and relevant system knowledge
  • Basic knowledge of data analysis and interpretation
  • Strong presenting skills
  • Excitement around product and knowledge of the sports industry
  • High level of confidence
  • Ability to be motivated by working in a complex matrix
  • Capacity to influence multiple teams across geographies to generate results
Requisite Education and Experience/Minimum Qualifications
  • University or College Degree
  • 2-3 years of relevant functional experience, ideally with Retail buying and exposure to Visual Merchandising
  • Project management experience is an advantage