Content Creator and SEO Specialist

1 day ago


Cape Town, Western Cape, South Africa West Coast Personnel Full time
Job Title: Content Creator and SEO Specialist

Overview: West Coast Personnel is a leading staffing agency based on the west coast. We are seeking a talented and creative individual to join our team as a Content Creator and SEO Specialist. In this role, you will be responsible for crafting engaging and compelling content across various platforms to enhance our brand presence, drive traffic, and ultimately increase conversions.

Salary: $60,000 - $80,000 per annum depending on experience and qualifications.

Key Responsibilities:
  • Craft high-quality, original content for our website, blog, social media channels, email newsletters, and other marketing materials.
  • Write clear, concise, and persuasive copy for advertisements, product descriptions, landing pages, and promotional materials.
  • Optimize content for search engines by incorporating relevant keywords and phrases to improve organic search rankings and drive traffic to our website and social media pages.
  • Create engaging posts, captions, and visuals for our social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) to increase followers, engagement, and brand awareness.
  • Devise, propose and execute content strategies that support our overall marketing objectives and brand messaging.

Qualifications:
  • Certification in Marketing, Communications, or related field.
  • Proven experience as a content creator, copywriter, or similar role, with a strong portfolio showcasing your writing skills and creativity.
  • Proficiency in SEO best practices and experience with keyword research and optimization.
  • Excellent writing, editing, and proofreading skills with a keen attention to detail.
  • Familiarity with social media platforms and experience managing social media accounts for businesses.

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