Product Specialist

3 weeks ago


Johannesburg South, South Africa Emporium Full time

Job Title: Marketing Manager

Job Summary:

We are seeking a dynamic and strategic Marketing Manager to lead the marketing efforts for the Stoma Care portfolio at Emporium. The successful candidate will be responsible for developing and executing comprehensive marketing strategies to drive product awareness, market penetration, and revenue growth.

Key Responsibilities:

  • Develop and execute marketing strategies to drive product awareness and market penetration
  • Conduct market analysis and research to inform marketing decisions
  • Lead the launch of new products in the market, achieving efficiency in terms of investment vs. results
  • Comply with regulations and standards and protect the public reputation of the organization
  • Develop and maintain relationships with key stakeholders, including customers, partners, and suppliers
  • Manage and analyze market research and reporting data to inform marketing decisions
  • Develop and implement digital marketing strategies to drive engagement and conversion
  • Collaborate with cross-functional teams to develop and execute marketing campaigns
  • Stay up-to-date with industry trends and developments to inform marketing strategies

Requirements:

  • Bachelor's degree in Marketing, Business, Life Sciences, or related field
  • Minimum of 5 years of experience in healthcare marketing, with a focus on wound care or related therapeutic areas
  • Recognized as an expert in Stoma care products and services
  • Solid experience in roles that require a deep understanding of the health system and regulations
  • Developed market research, reporting, and monitoring skills
  • Experience in multifunctional project management
  • Superior ability to adapt regional/global marketing strategies to market reality
  • Deep understanding of traditional and digital marketing strategies
  • Advanced understanding of the bases and dynamics of the medical device market

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