Marketing Specialist

2 weeks ago

East London, Eastern Cape, South Africa Profile Personnel Full time

Marketing Specialist (Contract Position) sought for a distinguished organization.

We are in search of a dynamic and adaptable marketing professional who will play a key role in enhancing our inbound sales strategies.

Essential Qualifications:

  • Proven track record in marketing with a strong willingness to learn and grow
  • Experience in pinpointing target demographics and creatively orchestrating multi-channel marketing initiatives that engage and inspire
  • Thorough understanding of web analytics platforms (e.g., Google Analytics, Omniture, etc.)
  • Background in establishing and refining Google Ads campaigns
  • Comfortable with numerical data, adept at interpreting metrics and managing figures using spreadsheets
  • A keen eye for design and a passion for compelling copy and engaging communication
  • Knowledgeable about the latest trends and best practices in digital marketing
  • Degree in Marketing or Business Administration
  • Minimum of 3 years of relevant experience
  • Strong grasp of marketing methodologies and principles

Key Responsibilities:

  • Monitoring and evaluating the effectiveness of marketing campaigns
  • Overseeing the marketing budget to ensure alignment with brand standards
  • Hands-on experience with analytics tools to transform innovative concepts into successful marketing projects
  • Assisting the organization in developing and sustaining a robust and cohesive brand presence across various marketing channels

Only shortlisted candidates will be contacted. We appreciate your understanding regarding the application process.

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