Marketing & Communications Specialist
2 weeks ago
Main Responsibilities:
The Junior Marketing & Communications Executive will be supporting the Marketing Manager in the development and execution of comprehensive marketing strategies to drive website traffic, generate quality leads, and increase attendees to relevant conferences and exhibitions.
Key Accountabilities:
- Develop and execute field marketing and segment activities to impact sales results.
- Execute marketing campaigns and promotions based on expertise.
- Work with clients to support campaigns and determine customized programs and strategies for various market segments.
- Coordinate and project manage to ensure promotion success.
- Monitor the use of existing sales tools and provide input on requirements for additional tools.
- Publicize events and work with the Account Development team to raise awareness and drive high levels of attendance and participation by targeted audience.
Job Outline:
- Drive the sale of sponsorship, exhibition, or delegate packages for conferences and expos over the telephone.
- Actively seek new customers from all relevant sources.
- Research and conduct sales campaigns to attract sponsorship or delegates.
- Work closely across functions to maximize sales opportunities.
- Attend sector-specific events for face-to-face networking and business development purposes.
- Build relationships and contacts with new accounts and create new revenue opportunities from untapped sectors.
Reporting:
- Provide the Event Director with weekly reports detailing personal activities and forecast.
- Collect and update sales activity data in the CRM.
- Complete sales progress reporting on a weekly, monthly, and quarterly basis to enable senior management to be updated on event progress.
- Provide market intelligence to the marketing team to assist with campaigns.
Requirements:
- Strong communication and organizational skills.
- Ability to work in a fast-paced environment and meet deadlines.
- Knowledge of marketing principles and practices.
- Ability to build relationships and networks.
- Strong analytical and problem-solving skills.
What We Offer:
- A competitive salary and benefits package.
- Opportunities for professional growth and development.
- A dynamic and supportive work environment.
- Access to the latest marketing tools and technologies.
About Oxyon Human Capital Solutions:
Oxyon Human Capital Solutions is a leading provider of human capital solutions. We are committed to delivering exceptional service and results to our clients.
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