Experiential Marketing Operations Director

2 months ago


Johannesburg, Gauteng, South Africa Ad Talent Africa Full time
{"title": "Experiential Marketing Operations Director", "description": "Role Overview

Ad Talent Africa is seeking a seasoned Experiential Marketing Operations Director to drive strategic growth and operational excellence in our experiential marketing agency.

Key Responsibilities
  1. Strategic Advisory and Reporting
  • Provide strategic guidance to the Managing Director and management team on experiential marketing initiatives.
  • Regularly report results and findings to key stakeholders, ensuring data-driven decision-making.
Resource Management
  • Effectively manage resources, including talent acquisition, hiring, and retention, to ensure alignment with the company's strategic direction.
  • Ensure employees are equipped to deliver high-quality experiential marketing solutions.
Business Planning and Monitoring
  • Develop and report on business plans, monitoring efficacy and progress in experiential marketing initiatives.
  • Continuously monitor the annual budget, ensuring revenue and sales targets are met in the experiential marketing space.
Initiative Implementation
  • Research and implement new experiential marketing initiatives to drive revenue and lower operating costs.
  • Maintain quality products and services that are competitive and deliver excellent customer support.
Marketing Strategy
  • Manage and report on the effective implementation of a marketing strategy to maintain market relevance and promote experiential marketing services.
Key Relationships Management
  • Effectively manage key personnel, clients, and service providers to ensure seamless experiential marketing delivery.
Quality Assurance
  • Maintain the quality of products, services, and customer support in line with service level agreements and other retention strategies.
Staff Wellness and Compliance
  • Promote the wellness of staff and implement policies in line with labor legislation and health and safety guidelines to create a diverse and positive working environment.

Requirements

  • Relevant degree and qualifications in marketing, business, or a related field.
  • Previous experience in experiential marketing and activations.


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