Chief Marketing Officer

5 days ago


Johannesburg, Gauteng, South Africa InspHire Full time
About the Role

We are seeking a seasoned Chief Marketing Officer to lead our marketing initiatives and drive business growth at InspHire. As a key member of our leadership team, you will be responsible for developing and executing strategic marketing plans to establish and enhance our brand presence.

Key Responsibilities
  • Marketing Strategy: Develop and implement comprehensive marketing strategies to achieve business objectives, including social media, digital campaigns, advertising, and creative projects.
  • Team Leadership: Lead and manage a team of marketing professionals, providing guidance, coaching, and development opportunities to ensure team success.
  • Brand Management: Oversee the development and implementation of branding and positioning strategies to ensure consistency across all marketing channels and efforts.
  • Performance Analysis: Analyze consumer behavior, market trends, and competitor activity to inform marketing decisions and optimize campaign performance.
  • Collaboration: Work closely with cross-functional teams, including sales, product, and communications, to ensure alignment and effective execution of marketing initiatives.
Requirements and Qualifications
  • Experience: Proven track record as a Head of Marketing or equivalent role, with a strong understanding of the trading industry and its marketing challenges.
  • Skills: Excellent leadership, strategic thinking, and communication skills, with a solid understanding of web analytics, Google Adwords, and CRM software.
  • Education: Bachelor's or Master's degree in Marketing or a related field.


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