Key Account Manager

6 months ago


Atlantis, South Africa Nurture Brands Full time

Main purpose of the job:
To manage and expand the relationship with the Key Account customers in order to achieve sales objectives and targets, maximizing sales opportunities within the allocated categories.

**Responsibilities**:

- Develop the Customer and Key Account strategies for promotions, pricing, commercial terms in line with the Sales strategy
- Monitor pricing accuracy and implement price increases within set time parameters to prevent claims
- Identify best promotional mix to drive the best ROI
- Evaluate promotional activity and measure ROI in conjunction with activations
- Confirm that in-market execution is in-line with Sales strategy
- Implement and oversee Trading Terms, ranging, new listings and pricing
- Drive sales efficiency by regular interactions with the Promeal factory and Ops team
- Ensure that the factory is customer focused and aligned with trends in the market
- Provide direction on promotional plans, pricing and product launches in line with Sales strategy
- Manage and grow customer profitability including supporting regular store visits
- Manage customer portals and access to data
- Forecast annual sales budgets and capex expenses in line with guidelines
- Manage costs against approved budget
- Report profitability and P&L
- Manage top to top business reviews bi-annually

**Requirements**:

- Relevant tertiary degree in marketing or sales
- Maximum of four or more years of experience preferably in retail key account management
- Minimum two years of experience preferably in pet food category
- Minimum two years new business development experience and understanding of route to market distribution
- Ability to set sales targets and achieve them effectively
- Strong analytical skills to identify trends and sales patterns
- Pro-active thinking, to identify risks and opportunities and develop contingency strategies
- Ability to effectively explore alternatives and positions to reach outcomes that gain all parties support and acceptance
- Ability to build and manage relationships with internal and external customers
- Expand range within existing key account


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